19 Popular Running Shoes Brands For Women

Women’s feet are different from men’s feet. This difference is because of the gender’s body make-up, which means there are more differences between women and men than just the size of their bodies. Women need to consider this when they shop for running shoes.

For many years, athletic shoes were made for men and women by using one model for both genders. However, with advancements in technology and science, new information about women’s athletic needs has been discovered and considered when designing female-specific running shoes.

Women need a shoe that conforms to the shape of their foot. This means the midsole and upper must be flexible enough to allow them to bend and flex naturally during exercise. The arch support should be low and wide. The heel should be made of soft rubber, not plastic or some other hard substance that can cut off circulation in the ankle.

1. Skechers

Skechers brand

Skechers is one of the most popular running shoes brands for women. Skechers has a variety of styles and colors, from cutting-edge innovation to classic designs with an edge. This brand has a wide variety of popular running shoes specifically designed for women. Skechers was founded in 1968, and they have since earned its spot as one of the most dominant footwear brands with multiple awards from various organizations.

2. Nike

Nike store

Nike is a brand for men and women and comes in various colors, styles, shapes, sizes, and more. Bill Bowerman and Phil Knight founded this brand in 1962 to offer innovative footwear for elite athletes who participate in high-impact sports. Nike offers a wide variety of stylish and high-performance running shoes for men, women, and children.

3. Adidas

Adidas store

Adidas sports shoes come in all shapes, colors, designs, and sizes for women looking for something new to sell at their shop or online store. Adidas is one of the leading soccer footwear manufacturers globally. It provides quality at an affordable price for many athletes, including FIFA World Cup winners such as Lionel Messi and Cristiano Ronaldo, sprinter Usain Bolt, tennis player Serena Williams and rugby player Gareth Thomas.

4. Asics 

Asics store

Asics is known for making high-performance running shoes that help runners channel energy efficiently during physical pursuits like running, sports, and training exercises. The company aims to improve athletic performance through innovation, design, and technological advancement.

5. Brooks

Brooks store

This brand offers a wide variety of running shoes meant to suit the needs of different kinds of runners, regardless if you are a neutral runner, overpronator, underpronator, or supinator. Brooks has been around since 1914 and is best known for its quality running shoes for men, women, and children.

6. Mizuno

Mizuno store

This brand was founded in 1906 by Michio Suzuki, who is credited with introducing Japan’s first handmade “geta” sandals. Mizuno is best known for their rugby ball, a product that they started producing in 1910 after the success of the “geta” sandals. Mizuno running shoes are some of the most popular designs today.

7. New Balance

New Balance Store

This brand was founded in 1906 by John J. “Jack” Madden and William J. Riley were from Massachusetts. While the company is best known for its quality running shoes for men, women, and children, New Balance also has a well-styled sneaker collection for individual styles with signature details such as the “Zoom Air” platform found in older models.

8. Puma

Puma store

PUMA produces a wide range of sports shoes and related fashion accessories for men and women, including sports clothing and athletic equipment, and shoes such as the Predator, F50, and Puma Speed Cat.

9. Reebok

Reebok store

Reebok is a brand of athletic shoe and clothing manufacturers founded in 1895. The company also produces fitness equipment, such as home gyms, treadmills, and rowing machines.

10. HOKA 

Hoka store

HOKA is an athletic shoe manufacturer which produces high-performance and fashion shoes and apparel. HOKA is a New Zealand-based shoe manufacturer which makes shoes for the mile and marathon. The company supplies its products to over 30 countries in their various HOKA-branded footwear categories, including HOKA ONE ONE, HOKA ONE KATASTROBE, and HOKA ONE MTB.

11. Altra 

Altra shoe

Altra is a manufacturer of running, trail, and casual shoes based in Portland, Oregon. The company was founded in 2011 by a pair of runners who wanted to make their running gear lighter and more durable. Altra produces a variety of shoes for all types of runners, including those for mountain running and road running.

12. Karhu Ikoni

karhu shoe

Karhu Ikon is a Finnish company that produces hiking and running shoes, including the Karhu Ikoni Mid and Karhu Ikoni Kama. Finnish company founded in the 1920s, which specializes in professional sports footwear. Karhu has been a dominant brand in their home country, but they have expanded their offering to be famous worldwide.

13. Saucony

Saucony store

Saucony is an American athletic footwear company that was originally founded by Bill Zealous in England. Since 1994, the company has been based in Boston, Massachusetts and is one of the top shoe manufacturers in the United States.

14. Fila

Fila store

Fila is a Swedish company which manufactures a wide range of sports shoes, including training shoes and casual footwear. The company also produces sportswear and other types of accessories.

15. On Cloud

On cloud shoe

On Cloud X, formerly known as On Cloud Vi, is a shoe brand and sneaker company from India which was founded in 2004. The brand sells a variety of footwear and athletic goods including sneakers and training shoes as well as yoga mats.

16. Vans 

Vans store

Vans produced their first pair of shoes in 1966. The company is known for producing shoes with a distinctive checkerboard design, which has been part of their brand since the beginning. Vans is a shoe company known for their classic high top skate shoes and their distinctive checkerboard style. Vans has many different models with various themes and designs, such as the iconic Stan Smith, the Sk8-Hi, the Authentic and the Old Skool which are widely popular among sneakerheads.

17. Converse

Converse store

Converse is one of the most famous shoe brands in the world. Converse, formerly known as Chuck Taylor All-Star is one of the most popular and longest running shoe companies in the world. The Chuck Taylor All-Star is a very popular style with sneakerheads, so much that designers and artists have recreated it multiple times to make it more unique. Converse has a unique place in American culture and is considered a trendsetter.

18. Keds

Keds shoes

Keds, a subsidiary of Wolverine World Wide, produces family footwear with sporty and casual styles for kids, teens and women. Keds is an iconic American brand. Originally known for its kids line, Keds has grown to include athletic and casual/fashion sneakers for men and women. The company also offers a range of accessories including jewelry, socks, money clips and more.

19. Onitsuka Tiger

Onitsuka Tiger store

Onitsuka Tiger is a Japanese sports equipment and shoe company, founded in 1949 by Kihachiro Onitsuka. Onitsuka Tiger is known for its innovative designs, superior quality and performance.

How To Choose?

Choosing the perfect pair of running shoes can be a daunting task – it’s not easy to shop for the most comfortable and stylish footwear, especially if you’ve never shopped for sneakers before. The bottom line is that finding the right pair of trainers is a matter of personal preference, but we’ll break down some popular brands and their offerings in order to help guide your decision process.

1. Foam cushioning and built-in support

Level up with Nike women’s shoes. Choose from retro-inspired styles with a playful twist, or go for the Nike Air Max for lightweight comfort on your runs.

When looking for supportive running shoes , the athletic footwear experts at Hanes want you to work out your specific needs. Addressing both fashion and function, women can choose from a variety of styles from brands like Reebok , Brooks and more. Many running shoe brands offer technology and design features that meet specific demands of runners.

2. Know your size

Measures in inches – Head over to the shoe store and put on a few pairs that fit your foot size. It’s also helpful to measure your feet at home when you don’t have shoes on, using a cloth measuring tape or ruler. This will help you determine your best fit. To find your shoe size just step on a piece of paper in the width you want to brush your foot. The number of cm or inches that you need is listed next to the shoe’s size in centimeters or inches.

3. Select comfort

It is important to learn what kind of features are available in each type of shoe. For example, some shoes have less cushioning then others. If the runner does not mind the lack of cushioning and may even find it more comfortable, then there is no reason to pay more for shoes with more cushion since they will not work better for that individual.

For the most part, you should be completely comfortable in your running shoes. You want to be able to run without feeling any pain or tightness in your toes, calves, heels or arches. Pick the appropriate level of cushioning 

Your comfort is always the most important factor when picking running shoes. Spend time at your local running store and try on a variety of brands and styles to determine which one is the best for you.

What To Do To Purchase Online?

Online running stores are an excellent option for those who are unable to make it into a store due to location or busy schedule. Many stores will offer free shipping on orders over $50, which may make purchasing via the internet even more cost-effective than in-store shopping.

1. Finding your favorite brand

First, learn about running shoe brands (i.e., brands that have been around for years and have proven their worth in terms of quality). Here are the top ten popular ones: Nike, Adidas, Brooks Sports, New Balance, Reebok, Puma, Asics Tiger Running Shoes Inc., Saucony Women’s Shoes Inc. and Mizuno Running Shoes Inc.

As you will see below, there are other good brands (such as On Running, Skechers Performance, Pearl Izumi and Skechers Performance) but at this point in time they are less popular among runners and therefore harder to find online.

2. Visit brand website

The second step is to visit a site where you can find actual customer reviews. Head to the official site of the running shoe brands for women and size up the reviews there. Also visit running forums where customers chat about their experiences with different shoes.

Then start searching for running shoes that you want to buy. Do a quick search, based on the brands mentioned above, and see what is available. Check out the latest models that were released and set aside a day or two when you are busy to browse through the available options.

You can also take note of shoes in your price range (under $100) or have specific needs like cushioning, minimalist designs, cushioned/minimalist shoes for flat feet or should be less expensive than $100.

While you are browsing online, keep in mind your preferred shoe style (high-top running shoes for women, low-top or running sneakers for women for instance) and your foot type (wide width, narrow width).

3. Buy it

The last thing to do is to head back to your preferred shopping site and start filling up the cart with shoes you like. While you are there take note of the models that provided good support and comfort based on the customer reviews. When you start picking up shoes, pay attention to the fabric quality. Some brands use better materials for their shoes for women and you can tell by touching them.

After you have a list of models in mind, check prices online to see which ones can be purchased at the best price. Once you have done this and have made up your mind about a few particular styles, check with the manufacturer to find out if they provide free shipping.


1. What should I wear while running?

Wearing the right clothing is important to keep you comfortable and protected. Layer on clothes that will suit the weather and add or remove layers when necessary.

2. Can I wear sandals while running?

Yes, if it’s just your toes that might touch the ground they can be a good option. Picks with a thick sole are best since they are heavier and wont get caught in the pavement like thinner models will.

3. How long does it take to learn how to run?

Everyone starts out at different speeds, so the time it takes you to learn depends on how far you’ve come already. You’ll have a great time once you get going, there’s a lot of excitement and energy involved in learning how to run.

4. How are these shoes ranked?

These are the top 20 running shoes brands for women. This ranking is based on best-selling shoe websites, brand popularity, and Amazon Prime Day 2018 sales.

5. What is the most popular type of running shoe among women?

Women’s sneakers make up the majority of US women’s buying patterns, with a vast selection from brands like Nike and Adidas at a lower price point than its competitors.

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