Outside of the gym, Lisa and Lainie’s lives are just as full and busy. They wanted to create clothing that could keep up with their busy schedules. Whether they were at the gym, picking up the kids from school or having lunch or shopping with friends they always wanted to look and Pheel their best. They knew if they were struggling to find clothing that could do it all, while fitting well, being fashion forward and comfortable that many other women out there were in the same boat.
Drawing on their combined experience as athletes and accomplished business women, they developed Pheel Fitness Apparel to meet the everyday demands of fashion-forward fitness enthusiasts on the go.